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  1. All work submitted should have been published or broadcast between 1st September 2018 and the competition closing date of 8th May 2020.
  2. All entries must be submitted using The Caples Awards standard entry submission structure, which asks for the idea to be described in terms of: 1. Background. 2. Idea. 3. Results.Presentation boards in JPEG ‘landscape’ format are welcomed but not mandatory. Video case studies (MP4 format) are also helpful but should not be longer than 2 minutes.
  3. All entries will be judged online and given marks by the individual judges. All work that reaches Finalist standard will be brought back and discussed by the jurors before further voting.
  4. If entrants believe the physical sample of their campaign would help the jury in their deliberations, the sample(s) should be mailed to The Caples Awards office, Tottington Barn, 352 Rochester Road, Aylesford, Kent ME20 7ED.
  5. In uploading entries to The Caples Awards online or by submitting entries in any other way, entrants thereby agree to pay all the relevant entry fees, which must be paid by Friday April 26th. Failure to pay will result in work being withdrawn.
  6. Any campaign which is withdrawn after being submitted and received by The Caples Awards forfeits the entry fees payable.
  7. 20% VAT is payable on entries from all UK-based individuals or agencies. Entries from other countries are exempt from VAT though entrants from EU countries are required to provide their VAT registration numbers.
  8. Entry fees can be paid online at Or by cheque payable to The Caples Awards Ltd. Or by bank transfer. To arrange the method that suits you best, email [email protected]
  9. The Caples is an award show that celebrates creativity. Entries will be judged for their originality and inventiveness. Results are, of course, important but they do not in themselves determine whether a campaign wins an award.
  10. All Gold award winners, Silver award winners, Bronze award winners and Finalists receive personalised certificates as soon after the awards presentation as practicable. All Gold winners also receive personalised trophies. Winners of Best Copy, Best Design/Art Direction, Best in Show, Courageous Client and the Andi Emerson Award also receive Gold trophies either at the presentation ceremony or subsequently through the mail. For reasons of cost we are unable to give Silver and Bronze trophies. However, we are able to provide these at a close to cost price of £375 GBP. Replica trophies and replica certificates are also available for purchase either at or by emailing [email protected].
  11. It is not the case that there has to be a Gold, a Silver and a Bronze winner in each category. If the jury decides that none of the work in any category merits any award, Gold, Silver or Bronze, then they have the right to make no awards in that category.
  12. If the work is of a sufficiently high standard in any category, the judges may award as many Golds, Silvers and Bronzes as they see fit.
  13. It may be that the judges ask for proof of eligibility. In other words, the work should have been produced in response to a brief and was approved by and paid for by a client. The judges will not want to reward work that has been produced purely for the purpose of entering awards shows.
  14. The judges’ decisions are final.
  15. Every entrant is entitled to juror feedback within one month of the awards show on Thursday May 24th as to why their submitted work did or did not win an award.
  16. All entrants give permission to The Caples Awards Ltd to use their entry materials in any publications, videos, exhibitions and roadshows The Caples Awards Ltd may deem necessary to help promote the awards. The Caples Awards Ltd is not responsible for the payment of royalties or other charges against the activities mentioned. Each entrant agrees to not hold The Caples Awards liable against any claims concerning the material submitted.