Dr.Max pharmacies
Client: Dr.Max pharmacies
Product: New range of products focused on youth
Title: Dr.Max first medic in gaming
Media: Social media
Country: Slovakia
Date Of Campaign: 1.10.2020-31.12.2020
Background: Dr Max is biggest pharmacy network in Slovakia. Allways innovating they wanted to promote their new line of products aimed at youth.
Idea: We came up with unique campaign, focused on the thing youngs like the most, gaming. And with one of most famous gaming influencers gave them medic in favourite games. By doing so we showed them we understand their needs.
Results: 100 000s of views, great engagement and conversions.
Branded Content
Gold
![](https://assets.caples.org/2022-judgingfiles/3325t.jpg)
72andsunny
Activision
Warzone in Paradise
![](https://assets.caples.org/2022-judgingfiles/957t.jpg)
DDB Sydney
Volkswagen Group Australia
The Ad Break Championship - GTI Hijack
Silver
![](https://assets.caples.org/2022-judgingfiles/3327t.jpg)
72andsunny
Tinder
Swipe Night: Killer Weekend
![](https://assets.caples.org/2022-judgingfiles/3460t.jpg)
BBDO New York
Capitol Records / The Academic
A Google Slides Experience
![](https://assets.caples.org/2022-judgingfiles/1800t.jpg)
The Gate London
Childline
Nobody Is Normal
![](https://assets.caples.org/2022-judgingfiles/1627t.jpg)
Thinkerbell
NRMA Insurance
Climate Warriors
![](https://assets.caples.org/2022-judgingfiles/376t.jpg)
VMLY&R New Zealand
Coastguard New Zealand
The Long Swim Home
![](https://assets.caples.org/2022-judgingfiles/1969t.jpg)
Yarn
Tourism New Zealand
Please Don't Travel Under The Social Influence
Bronze
![](https://assets.caples.org/2022-judgingfiles/1512t.jpg)
Cheil Centrade
ANAIS Association
Guilt Gifts Puppetry
![](https://assets.caples.org/2022-judgingfiles/944t.jpg)
ddb group new zealand
Lion
The Alt Blacks
![](https://assets.caples.org/2022-judgingfiles/1166t.jpg)
Forsman & Bodenfors
Västtrafik
Back On Track Festival
![](https://assets.caples.org/2022-judgingfiles/3399t.jpg)
Saatchi & Saatchi
Global Women
A Career Limiting Campaign
![](https://assets.caples.org/2022-judgingfiles/3398t.jpg)
Saatchi & Saatchi
Womens Work
The Case Study Project
![](https://assets.caples.org/2022-judgingfiles/2775t.jpg)
this is locco
Dr.Max pharmacies
Dr.Max first medic in gaming
![](https://assets.caples.org/2022-judgingfiles/3470t.jpg)
VaynerMedia
ABInBev
Budweiser: Go Fourth
![](https://assets.caples.org/2022-judgingfiles/290t.jpg)
Wunderman Thompson
Nestle
Have a bite
![](https://assets.caples.org/2022-judgingfiles/1581t.jpg)
Wunderman Thompson
BT Sport
Unseen Stats
![](https://assets.caples.org/2022-judgingfiles/2921t.jpg)
Wunderman Thompson Thailand
Women and Men Progressive Movement Foundation
Museum of first time