Volkswagen
Client: Volkswagen
Product: Volkswagen Transporter
Title: Bad Business Decisions
Media: Print
Country: New Zealand
Date Of Campaign: 26/02/20
Background: We needed to show that the VW Transporter van made good business sense for small businesses.
Idea: Small businesses make some regrettable mistakes on the road to success, but at just $39,990, purchasing a Volkswagen Transporter van won't be one of them.
Traditional media
Silver

Lidl Belgium
vote for meAL

AlmapBBDO
Volkswagen
True VW

Clemenger BBDO Wellington
NZ Transport Agency
Belted Survivors

Colenso BBDO
IAG
Pavlova

DDB Group New Zealand
Volkswagen
Bad Business Decisions

Impact BBDO
An Nahar
The New National Anthem Edition

M&C Saatchi
Tourism Australia
Matesong

TBWA\LONDON
BECO. #STEALOURSTAFF
BECO. #STEALOURSTAFF
Bronze

Lidl
The Value of Fresh

72andsunny
Eden Creamery
Ice Cream for Adults

AMVBBDO
Diageo
The Purse

CHE Proximity
Samsung
Microcodes

Clemenger BBDO Wellington
NZ Transport Agency
Liberated Drivers

Clemenger BBDO Wellington
NZ Transport Agency
The Unsaid

DDB Group New Zealand
Coca Cola Amatil
Best Day Ever

DDB Group New Zealand
Lotto New Zealand
L05T

Impact BBDO
Novomed
Hidden Allergy

Ogilvy Australia
KFC
Weddings

Oliver UK
The Guardian
Dating with a two track mind

YoungShand
New Zealand Blood Service
The Life Saving Edition Of The Sunday News